LaDarrion Burton is known around Dallas as 7 Tha Great.

7 Tha Great will soon be regarded around the world as one of the most celebrated artists of this time.

Burton recently released his newest album DEMIGOD.

DEMIGOD by definition means more than a man, less than a God. “I’m godly when it comes to music,” says Burton.

“I’m not saying I’m God. Know I look like a rapper, this is just a disguise,” he raps on the albums first track.

Unlike so many rappers, Burton makes beats sound better. More often than not, beats round out the artist, right? Burton flows methodically like the most trained rhythmic artists, but he’s undoubtedly a self-taught rapper. In what studio do we find more of this combination? There is also actually a message to Burton’s madness. We’ll take more of that please.

There has never been any denying the lyrical ability of 7 Tha Great. His latest project, however, will make listeners wonder just why he doesn’t have a contract deal and worldwide notoriety.

Burton is very much an ambassador for Dallas, Texas. Just breaths apart on the new project, he makes mention of his time spent growing up in his Dixon neighborhood before transitioning to a greater consciousness of the happenings in America.

For his third project Burton gives listeners various sounds. There are the aggressive jaunts, the playful anecdotes, the ride-to tracks and of course potential Dallas anthems. He explores the joys of being recognized for his talent and the hurt felt due to undertones of jealousy and non-support. Burton even delves into sharing his adoration for his young daughter.

357 Bars is a hard-hitting track, full of thoughtful one-liners and assertions of power and winning.

Went to college, chasing my degree. Sold weed in dorm room B…

You can’t stop me, He can’t stop me, I keep going like Duracell…

My boy Bron just bought a school. I pray black men follow suit…

Tracks like Rider show a more sensitive side to Burton:

“We can see forever babe if you want to…

and I don’t want nobody else – I want you.

I never thought I’d fall in love so soon,

but when life got chilly, she provided my spoon.”

“I’m just catching my blessings,” Burton repeats on the track The Money. “The envy, the money, the car, the clothes – that sh*t that comes with the money. In an original, yet incredibly catchy fashion, he shares the good and the bad that comes with attaining money.

Missing You is an ode to the lost ones. On this particular track, the artist shares memories of fallen friends and neighborhood staples.

7 Tha Great is a rapper in 2018, yet worlds apart from the average 2018 rapper. He’s knowledgeable of our current society, yet still sincere in sharing his narratives from the hood. It doesn’t get much better than that.

DEMIGOD is a consistent effort of determination, in spite of a strenuous journey.